London & Partners (the official promotional company for London) has released the results of a study which shows that London is the ‘most googled’ city in the world for cultural events and attractions.
London & Partners writes:
London is the most Googled city in the world for art galleries, performing arts and innovative art and design, according to new insights released by London & Partners, the Mayor’s official promotional company for the city, and Google to mark the launch of London’s blockbuster Autumn Season of Culture.
Search insights from Google show that London’s theatres generate more searches than those in any other city, while international searches for globally renowned museums rank the Science Museum in London as the most Googled museum in the world*.
The Natural History Museum and the British Museum rank second and third according to Google, followed by The New York Metropolitan Museum of Art and the Smithsonian Museum in Washington, D.C.
The data from Google also shows that London is the most searched for city in the world to visit. Separate research published by London & Partners and MHM Insight reveal that in 2014/15 London’s museums and galleries received 17.9 million overseas visits, accounting for 57% of the total 31.5 million visits.
View the full press release and information on the forthcoming cultural events in London
