The Office for National Statistics (ONS) has released new analysis to explore the data contained in the Atlas of Tourism in further detail.
ONS writes:
The purpose of this analysis is to assess the possibility of grouping areas (county and unitary authority level) that have similar tourism characteristics to determine if it is feasible to construct a spatial classification based on these characteristics. The ultimate aim is to test a methodology (using data from the Atlas of Tourism) which aims to provide a useful tool for policy makers in identifying areas that share similar characteristics in terms of tourism.
The key findings are:
- Analysis on variables in the Atlas of Tourism produced 5 distinct groupings of counties and unitary authorities based upon similarities in their tourism characteristics.
- Two groups, comprising of 31 geographical areas, have been classified as areas where tourism visits for holiday purposes are important, referred to as ‘holiday hotspots’.
Key characteristics of ‘holiday hotspots’ are: higher proportions of jobs in accommodation for visitors, higher percentages of main jobs in tourism and tourism enterprises and higher percentages of inbound trips for a holiday purpose
See the new analysis
See the Atlas of Tourism
