IHBC members involved in promoting awareness of conservation matters for local authorities may be interested in a new guide issued by the Local Government Association (LGA) that offers guidance on using digital media in a local authority context.
The LGA writes:
Council communication teams can learn about the cutting-edge digital work going on across local government thanks to a newly-launched online resource.
The Local Government Association and Comms2point0 have launched Digital Councils, a hub for local government on all things social media.
The resource includes guidance on all elements of social media from getting to grips with Twitter and other social networks to building a digital strategy, providing a way for the LGA to work with a range of councils and councillors who can be moving at different speeds. It includes a mythbuster section as well as hints and tips pages specially designed to reflect the range of different roles in a council, such as officers and councillors.
Digital Councils will be continuously updated to reflect current work and will carry a range of case studies so authorities can learn from good practice elsewhere.
