{"id":22195,"date":"2019-04-02T16:01:39","date_gmt":"2019-04-02T15:01:39","guid":{"rendered":"https:\/\/ihbconline.co.uk\/newsachive\/?p=22195"},"modified":"2019-04-01T17:23:38","modified_gmt":"2019-04-01T16:23:38","slug":"cadbury-treasure-hunt-ad-withdrawn-after-complaints","status":"publish","type":"post","link":"https:\/\/newsblogs.ihbc.org.uk\/?p=22195","title":{"rendered":"Cadbury treasure hunt ad withdrawn after complaints"},"content":{"rendered":"<h3><a href=\"https:\/\/newsblogs.ihbc.org.uk\/wp-content\/uploads\/2019\/04\/bbc_website_010419.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-22196\" src=\"https:\/\/newsblogs.ihbc.org.uk\/wp-content\/uploads\/2019\/04\/bbc_website_010419.png\" alt=\"website\" width=\"300\" height=\"355\" \/><\/a>Cadbury has withdrawn an advertising campaign urging children to dig for treasure after archaeologists said it encouraged people to break the law.<\/h3>\n<p><!--more--><\/p>\n<p>BBC News writes:<\/p>\n<p>The campaign on its website called on children to \u2018grab a metal detector\u2019 and dig holes looking for gold or treasure. Dr Aisling Tierney, of Bristol University, said it was \u2018intensely stupid\u2019 and people could be prosecuted for digging without permission.<\/p>\n<p>Cadbury confirmed it had removed the campaign web page&#8230;<\/p>\n<p>Historic England said: \u2018There are strict rules that protect England&#8217;s archaeological heritage, including laws governing use of metal detectors.\u00a0 We are glad to see the campaign website is no longer live, and would be happy to advise Cadbury to make sure any future campaign doesn&#8217;t have unwelcome results.\u2019<\/p>\n<p>Cadbury said the campaign was aimed at inspiring families \u2018to go on everyday adventures together\u2019\u2026<\/p>\n<p><a href=\"https:\/\/www.bbc.com\/news\/uk-england-bristol-47617110\" target=\"_blank\" rel=\"noopener\">Read more&#8230;.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cadbury has withdrawn an advertising campaign urging children to dig for treasure after archaeologists said it encouraged people to break the law.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-22195","post","type-post","status-publish","format-standard","hentry","category-sector-newsblog"],"_links":{"self":[{"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=\/wp\/v2\/posts\/22195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=22195"}],"version-history":[{"count":1,"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=\/wp\/v2\/posts\/22195\/revisions"}],"predecessor-version":[{"id":22197,"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=\/wp\/v2\/posts\/22195\/revisions\/22197"}],"wp:attachment":[{"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=22195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=22195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsblogs.ihbc.org.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=22195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}